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For many, if not most, following your creative passion comes from a deep desire to express your soul. If, and when, you choose to put that creativity out into the world, it becomes not only an expression of art, but a commodity.
What I've found is that soon after the launch of your work, there is the immediate need to market your work. That is where the problem arises for many creatives. We love creating; we hate marketing!
I've spoken to numerous writers and artists about this very subject. A few creatives do quite well, promoting their work, but most do not.
How can a creative grow to a place where they can confidently promote their work? That is what I'm asking myself right now!
My husband (a plein air artist) is also struggling with this challenge. We're both introverts and we've recently had a few in-depth discussions about this very question. Our conclusion has been that it won't be comfortable. It will require some discomfort in our soul. We will need to put ourselves out there in a way that we've not yet done before. It's not that we're expecting to make a payday on our work, but on the other hand, we do want people to know we're creating our art.
Like the butterfly struggling to be released from the chrysalis, some effort is required to realize your full potential. Wish me luck!
